Determining the state of broadband in a local community can be challenging for professional who conduct surveys and develop feasibility studies. Finding out the same information on a state level is an even more complex task. Nevertheless, North Carolina is tackling the job and earlier this month, the N.C. Department of Information Technology (NCDIT) shared data indices that shine a light on the state of broadband access, adoption, and how the digital divide plays out across the state.

It's More than Mapping

In December 2019, we spoke with Jeff Sural, Director of the Broadband Infrastructure Office for the North Carolina Department of Information Technology, who discussed their work in mapping and examining the Office's attempts to gather a more accurate picture of how and where people in the state use and access the Internet.

Listen to them discuss the project here. They talked as part of our special series on North Carolina connectivity that we're creating in collaboration with NC Broadband Matters:

The indices look at county-level data and reveal a variety of factors. Some results are a stark reality that the digital divide has widened as technology in some regions has advanced — such as indicators that show people have only DSL service and no Internet access at all juxtaposed against those communities where a majority of folks subscribe to available fiber optic connectivity.

Farmers depend on Internet connectivity like any other businesses for daily office tasks such as record keeping, reporting, banking, and marketing. This dependency stretches further as daily farming productivity depend on GPS-based applications that enable real-time data collection giving accurate information on soil fertility, field mapping, and other farm-related tasks. An October 2019 report from the United Soybean Board (USB) describes how poor connectivity is striking at the heart of America’s agricultural industry.

Profitability and Sustainability: Threatened 

The report, titled Rural Broadband and the American Farmer [PDF]  reveals that 60 percent of U.S. farmers and ranchers do not have adequate Internet connectivity to run their business and 78 percent do not have a choice in Internet Service Providers (ISPs). The USB study touches on how poor Internet connectivity in rural parts of the country has negatively impacted profitability and sustainability in farming.

Among 2,000 farmers surveyed by the USB, 59 percent of  farmers plan to incorporate more data onto their system and 28 percent are considering more data usage. Most also want to use high-tech and data transfer applications but the impact of poor connectivity and unreliable Internet service does not allow them to do so. Michael H., a soybean farmer in south-central Louisiana said that, “Without the right support network, we can’t even consider taking advantage of getting real-time information from one piece of equipment to another.” Up to 33 percent of farmers said poor connectivity has affected their equipment purchases.

The U.S. Department of Agriculture Economic Research Service reports that farming productivity contributes nearly $133 billion to the U.S. gross domestic product (GDP) but lack of connectivity has heavily impacted farmers to contribute only $80 billion. 

Arkansas soybean, cotton, and corn farmer Vonda K. explained:

The federal government is about to spend more than $120 million on subsidies that, rather than improving rural connectivity, will make tens of thousands of families worse off.

These funds are part of a 2018 federal program intended to expand rural broadband access called the Connect America Fund phase II (CAF II) reverse auction. The program, in which Internet access providers competed for subsidies, will distribute nearly $1.5 billion over the next 10 years to connect unserved rural residents. But in some communities, the auction may do more to widen the digital divide than diminish it.

While some winning bidders committed to building out high-speed fiber optic networks, satellite company Viasat will rake in more than $120 million in subsidies to continue providing inadequate geostationary satellite connectivity to rural households that are clamoring for something better. Not only does satellite Internet access offer slower speeds, greater latency, and less reliability for a higher cost compared to other technologies, but Viasat’s subsidies are making those areas ineligible for future broadband funds, deterring other providers from building truly high-quality networks. Instead of bridging the digital divide, the process will relegate certain communities to satellite Internet access while others receive ultra-fast fiber and do nothing more than deepen the fissure.

Mo’ Money . . .

The Connect America Fund (CAF) is a multi-phase subsidy program that supports improved connectivity in rural, high-cost areas as part of the Federal Communications Commission's (FCC’s) Universal Service Fund. The most recent phase of the program, the CAF phase II reverse auction, auctioned off regions to providers using a complicated formula that prioritized bids for low subsidy amounts and high-quality service.

Previous rounds of CAF mainly subsidized the large incumbents, such as AT&T and CenturyLink, but for the reverse auction, the FCC opened participation to other entities, including non-traditional providers like electric cooperatives. Eligible areas included rural locations where the incumbents had previously refused subsidies (and the accompanying commitment to expand Internet access).

Originally published in 2017, our report, Cooperatives Fiberize Rural America: A Trusted Model for the Internet Era, focuses on cooperatives as a proven model for deploying fiber optic Internet access across the country, especially in rural areas. An update in the spring of 2019 included additional information about the rate at which co-ops are expanding Internet service. Now we’ve updated the report with a new map and personal stories from areas where co-ops have drastically impacted local life.

Download the updated report [PDF] here.

All versions of the report can be accessed from the Reports Archive for this report.

Some highlights from the third edition of Cooperatives Fiberize Rural America include:

• More than 110 rural electric co-ops have embarked on fiber optic projects to increase Internet access for their members, a number that is growing rapidly from just a handful in 2012.
• 31.3 percent of the fiber service available in rural areas is provided by rural cooperatives.
• Personal anecdotes from Michigan, Virginia, Minnesota, and Missouri residents attest to the far-reaching benefits of cooperatives’ expansion into Internet service.
• A new map shows where rural cooperatives are planning to expand fiber Internet service.

Co-ops have proven that this is a model that works. With increased support from federal and state governments, they will continue to connect rural Americans to economic and educational opportunities otherwise denied to them. 

Read Cooperatives Fiberize Rural America: A Trusted Model For The Internet Era [PDF] here.

When local communities apply for funding to improve local Internet infrastructure, grants and loans are often predicated on the need to deploy to unserved and underserved premises. Whether it's federal, state, or local sources, Federal Communications Commission (FCC) data determining whether or not a region has access to broadband is often the data that funding entities rely on. In recent years, it’s become apparent that FCC data grossly understates the lack of accessibility to broadband. Finally in August 2019, the FCC called for comments as they reconsider how to collect fixed broadband data. The Institute for Local Self-Reliance teamed up with Next Century Cities and several other organizations with whom we often collaborate, submitted both Comments and Reply Comments.

Fixing the Bad Data

We’ve covered this before, and the Commission has now decided to make changes. Traditionally, FCC data on broadband Internet access has been collected from Internet service providers (ISPs) that self-report on the areas they serve via Form 477. If a company has the ability to serve one premise in a census block they report to the Commission that they serve the entire block. Reality, however, often does not reflect such a high level of connectivity in one area.

When FCC data incorrectly determines that locations have the ability to subscribe to one or more Internet access companies, those areas lose eligibility for grants and loans for Internet network infrastructure. Sadly, these places are often caught in a strange purgatory between faulty FCC data and reality in which they can’t obtain funding to build out high-quality Internet access, and yet large Internet access companies don’t consider their areas a good investment due to low population densities.

Federal Communications Commission (FCC) mapping has long been criticized for inaccuracies. Now, state and local initiatives are taking up the challenge of poor broadband mapping and developing ways to create their own maps that better reflect the reality of broadband coverage in their communities. The Georgia Broadband Deployment Initiative (GBDI) recently showcased several county-level maps they’ve developed that provide the detail that FCC maps lack.

Therein the Problem Lies

As experts have noted, FCC data on which maps are based are inadequate because their foundation is based on census blocks. If one premise in a census block can be served by an Internet access provider, that provider will report on the Form 477 that the entire census block is served. In rural areas where census blocks can be very large tracts of land, this can leave many premises indicated as served but actually unserved. 

We developed this graphic to illustrate the issue:

When local communities apply for funding that’s based on the need to connect unserved and underserved premises, they can be disqualified due to incorrect mapping data. For local leaders who need to get their communities connected and expect to apply for grants and loans, FCC mapping can derail their funding and delay or end a proposed project.

This past August, the FCC announced that they will finally take steps to improve mapping and began seeking comments on the new Digital Opportunity Data Collection. Read the announcement [PDF].

Fixing the Maps

In Georgia, the GBDI sought to obtain information on a more granular level to obtain an accurate representation of where residents and businesses need to be connected and where they lack the kind of connectivity they need. 

A mapping method to accurately depict broadband coverage in the U.S. remains elusive. The Federal Communications Commission (FCC) has announced that they intend to work on the issue but officials in North Carolina aren’t waiting. They’ve launched their own efforts to document Internet access speeds in order to challenge to the FCC’s broadband coverage map, the basis for many loan and grant programs.

North Carolina began seeking self-reporting data from residents in 2017 via their online NC OneMap tool. With only around 6,000 people using the tool, however, state officials such as Jeff Sural have decided to seek help from the Measurement Lab (M-Lab), which has launched similar projects in Seattle and Pennsylvania. Sural is the state’s director of Department of Technology’s broadband infrastructure office and he's seeking ways to ensure communities in North Carolina have access to funding to expand rural broadband access.

Streamlining for the Masses

The goal of the new effort will be to make gathering the data as simple as possible. The NC OneMap site requires users to jump from a speed testing page back to the mapping site in several steps. M-Lab and North Carolina want to develop an application that will gather upload and download speed, IP address and coordinates of the device at the time of the test. They also plan to collect information on ISP, latency, and whether the connection is throttled or manipulated in any way. 

In an interview with StateScoop, Sural said:

“So far, one thing we have gleaned from our crowdsourcing tool is that there are a number of locations in areas where the FCC says there is [download coverage of 25 megabits per second and an upload rate of 3 Mbps] that are not getting those speeds.”

Faulty Maps Need Fixing